Bachelor in Business Administration (BBA)

Overview of the Program

  • The Bachelor in Business Administration program is designed to enable students to become industry ready managers
  • Equips students with requisite professional education and knowledge in business management for adding value to the industry and advancing learning
  • Provide state-of-the-art infrastructure to students, to support and propel their career paths, may it be managerial, administrative or entrepreneurial
  • Provide students with skills-based learning to give them a competitive edge in employability

 

Learning Outcomes:

Upon completion, students are expected to be capable of:

  • Creating a web presence which is optimized for search engines using on-page and off-page search engine optimization techniques
  • Applying best practices to create compelling search ads, display ads, shopping ads
  • Applying skills needed to attempt Google Ads Certifications
  • Applying a structured decision-making framework to take data-driven decisions
  • Applying skills needed to navigate analytics tools like Google Analytics, SEMRush, Facebook Analytics, etc.
  • Applying principles of A/B testing to make optimal business decisions

 

The Student Edge:

  • Study with the world: Content provider for over 1400 prestigious schools across the world; Columbia, Cornell, Harvard, INSEAD, Oxford, Stanford
  • Stay Current: Curriculum updated to include industry developments every six months
  • Lifetime access: Get a lifetime right to use the course content after you finish the course

 

Hands-on Learning with World’s Leading Simulation Program

Stukent’s MIMIC simulation platform features the world’s leading simulation program for all practical aspects of Digital Marketing in which students apply theory and get hands-on experience

MIMIC Digital Marketing Analytics Simulation

MIMIC Social Simulation

Structure of the Program

Sr. No. Subjects Credits
1 Essentials of Management 4
2 Business Communication 4
3 Essentials of Financial Accounting 4
4 Micro Economics 4
5 Essentials of IT 4
6 Organisation Behaviour 4

 

Sr. No. Subjects Credits
1 Business Statistics for Decision Making 4
2 Macro Economics 4
3 Principles of Marketing 4
4 Cost and Management Accounting 4
5 Operations Research 4
6 Environment and Disaster Management 4

 

Sr. No. Subjects Credits
1 Business and Allied Laws 4
2 Digital Marketing 4
3 Financial Management 4
4 Human Resource Management 4
5 International Business and Export Import Management 4
6 Consumer Behaviour
Sr. No. Subjects Credits
1 Performance Management System 4
2 Research Methodology 4
3 Introduction to Analytics 4
4 Sales Management 4
5 Production and Total Quality Management 4
6 Fundamentals of Taxation 4

 

Sr. No. Subjects Credits
1 Customer Relationship Management 4
2 Financial Statement Analysis 4
3 Entrepreneurship Management 4
4 Project 4
5 Strategic Brand Management 4
6 Rural Marketing 4

 

Sr. No. Subjects Credits
1 Customer Relationship Management 4
2 Financial Statement Analysis 4
3 Entrepreneurship Management 4
4 Project 4
5 Financial Institutions and Market 4
6 Corporate Finance 4

 

Sr. No. Subjects Credits
1 Strategic Management 4
2 Project Management 4
3 Operations and Supply Chain Management 4
4 Business Ethics and Corporate Governance 4
5 International Marketing 4
6 Integrated Marketing Communication 4

 

Sr. No. Subjects Credits
1 Strategic Management 4
2 Project Management 4
3 Operations and Supply Chain Management 4
4 Business Ethics and Corporate Governance 4
5 Investment Analysis and Portfolio Management 4
6 Financial Modelling 4

 

Eligibility Criteria

  • HSC (10+2) in any discipline from a recognised board with minimum 50% OR
  • HSC (10+2) in any discipline from a recognised board with 45% and minimum 2 years work experience OR
  • SSC (10) + 3 years Diploma recognised by AICTE with 55%

Fee Structure

The below mentioned Fee structure is subject to change at the discretion of the University. Any payment made via Demand Draft should be made in favour of “SVKM’s NMIMS” payable at Mumbai.
OPTION-1: FULL FEE PAYMENT
  • Admission Processing Fees (One time, non-refundable): Rs. 1200
  • Full Fee Payment Rs. 1,31,000
OPTION-2: ANNUAL FEE PAYMENT
  • Admission Processing Fees (One time, non-refundable): Rs. 1200
  • Program Fee per year Rs. 47,000 (No. of Years – 3)
OPTION-3: SEMESTER WISE FEE PAYMENT
  • Admission Processing Fees (One time, non-refundable): Rs. 1200
  • Program Fee per semester Rs. 25,000 (No. of Semesters – 6)

Additional Fee

In addition to the Fees, the following Fees are applicable:

  • Examination Fees: Rs. 600 per course per attempt
  • EMI Facility (3, 6, 9, 12 months) available via credit cards of the following banks: HDFC Bank, ICICI Bank, Axis Bank, Citi Bank, Standard Chartered Bank, HSBC Bank, SBI, Kotak Mahindra Bank

Check the Features of the Programs in Video

We have made a short video of around 4 minutes for you to know about our Programs offered and the Highlights of the Programs. We have also shared in video, the Sample Certificate of the University, Sample Mark Sheet a Student gets, Screenshot of the Student Zone and Live Lectures.

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