Bachelor in Business Administration (BBA)
- 3 Years
- NMIMS Global
Overview of the Program
- The Bachelor in Business Administration program is designed to enable students to become industry ready managers
- Equips students with requisite professional education and knowledge in business management for adding value to the industry and advancing learning
- Provide state-of-the-art infrastructure to students, to support and propel their career paths, may it be managerial, administrative or entrepreneurial
- Provide students with skills-based learning to give them a competitive edge in employability
Learning Outcomes:
Upon completion, students are expected to be capable of:
- Creating a web presence which is optimized for search engines using on-page and off-page search engine optimization techniques
- Applying best practices to create compelling search ads, display ads, shopping ads
- Applying skills needed to attempt Google Ads Certifications
- Applying a structured decision-making framework to take data-driven decisions
- Applying skills needed to navigate analytics tools like Google Analytics, SEMRush, Facebook Analytics, etc.
- Applying principles of A/B testing to make optimal business decisions
The Student Edge:
- Study with the world: Content provider for over 1400 prestigious schools across the world; Columbia, Cornell, Harvard, INSEAD, Oxford, Stanford
- Stay Current: Curriculum updated to include industry developments every six months
- Lifetime access: Get a lifetime right to use the course content after you finish the course
Hands-on Learning with World’s Leading Simulation Program
Stukent’s MIMIC simulation platform features the world’s leading simulation program for all practical aspects of Digital Marketing in which students apply theory and get hands-on experience
MIMIC Digital Marketing Analytics Simulation
MIMIC Social Simulation
Structure of the Program
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Essentials of Management | 4 |
| 2 | Business Communication | 4 |
| 3 | Essentials of Financial Accounting | 4 |
| 4 | Micro Economics | 4 |
| 5 | Essentials of IT | 4 |
| 6 | Organisation Behaviour | 4 |
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Business Statistics for Decision Making | 4 |
| 2 | Macro Economics | 4 |
| 3 | Principles of Marketing | 4 |
| 4 | Cost and Management Accounting | 4 |
| 5 | Operations Research | 4 |
| 6 | Environment and Disaster Management | 4 |
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Business and Allied Laws | 4 |
| 2 | Digital Marketing | 4 |
| 3 | Financial Management | 4 |
| 4 | Human Resource Management | 4 |
| 5 | International Business and Export Import Management | 4 |
| 6 | Consumer Behaviour |
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Performance Management System | 4 |
| 2 | Research Methodology | 4 |
| 3 | Introduction to Analytics | 4 |
| 4 | Sales Management | 4 |
| 5 | Production and Total Quality Management | 4 |
| 6 | Fundamentals of Taxation | 4 |
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Customer Relationship Management | 4 |
| 2 | Financial Statement Analysis | 4 |
| 3 | Entrepreneurship Management | 4 |
| 4 | Project | 4 |
| 5 | Strategic Brand Management | 4 |
| 6 | Rural Marketing | 4 |
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Customer Relationship Management | 4 |
| 2 | Financial Statement Analysis | 4 |
| 3 | Entrepreneurship Management | 4 |
| 4 | Project | 4 |
| 5 | Financial Institutions and Market | 4 |
| 6 | Corporate Finance | 4 |
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Strategic Management | 4 |
| 2 | Project Management | 4 |
| 3 | Operations and Supply Chain Management | 4 |
| 4 | Business Ethics and Corporate Governance | 4 |
| 5 | International Marketing | 4 |
| 6 | Integrated Marketing Communication | 4 |
| Sr. No. | Subjects | Credits |
|---|---|---|
| 1 | Strategic Management | 4 |
| 2 | Project Management | 4 |
| 3 | Operations and Supply Chain Management | 4 |
| 4 | Business Ethics and Corporate Governance | 4 |
| 5 | Investment Analysis and Portfolio Management | 4 |
| 6 | Financial Modelling | 4 |
Eligibility Criteria
- HSC (10+2) in any discipline from a recognised board with minimum 50% OR
- HSC (10+2) in any discipline from a recognised board with 45% and minimum 2 years work experience OR
- SSC (10) + 3 years Diploma recognised by AICTE with 55%
Fee Structure
The below mentioned Fee structure is subject to change at the discretion of the University. Any payment made via Demand Draft should be made in favour of “SVKM’s NMIMS” payable at Mumbai.
| OPTION-1: FULL FEE PAYMENT |
|
| OPTION-2: ANNUAL FEE PAYMENT |
|
| OPTION-3: SEMESTER WISE FEE PAYMENT |
|
Additional Fee
In addition to the Fees, the following Fees are applicable:
- Examination Fees: Rs. 600 per course per attempt
- EMI Facility (3, 6, 9, 12 months) available via credit cards of the following banks: HDFC Bank, ICICI Bank, Axis Bank, Citi Bank, Standard Chartered Bank, HSBC Bank, SBI, Kotak Mahindra Bank
Check the Features of the Programs in Video
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know about our Programs offered and the Highlights of the
Programs. We have also shared in video, the Sample
Certificate of the University, Sample Mark Sheet a Student
gets, Screenshot of the Student Zone and Live Lectures.
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